New site and advertising campaign of VEDA (2009)
Launching a
new site of vodka VEDA marked the beginning of a large advertising campaign “Heroes of our time”. Denis Simachev became the first hero of the brand. One of his eventful days and stormy nights now can be followed at VEDA site. When night (
veda-night.ru) succeeds day (
veda-day.ru), an iceberg on the site turns over — one of those that swim in the cold waters of Greenland. That is where Denis and studio
Stereotactic went to shoot the VEDA ad campaign and conquer the ice mountains. Meeting with a polar bear and the Chukchi, snowboarding in Greenland snow and other spectacular, but missed in the official video shots can be seen in the backstage video that we made.